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Showing posts with the label email marketing

6 Simple Ways to Save Money at Home

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  With the economy being what it is, people are more conscious about their expenses. The last thing you want to be doing is spending money on things that are not essential. There are simple ways to save money at home, which can cut down your bills significantly. Use energy-efficient appliances If possible, buy energy-efficient appliances such as washing machines and dryers that have lower water and energy consumption levels. These will help save energy and thus money over time because they consume less electricity than their non-efficient counterparts do. Consider replacing your old refrigerator with an energy-efficient refrigerator. You may not be aware of the fact that your fridge is one of the biggest consumers of power in your home. An inefficient refrigerator can use up to 300 kWh per year, which is more than 10% of the total household energy bill. So, it is important to get an efficient one that uses less electricity and saves you money on your electricity bill. Use en

Three tips for better email marketing results

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Turning long email lists into genuine sales leads is the core challenge for any email marketer. Here are a few perennial tips to help you maximise results. image credits to: Stuart Miles - FreeDigitalPhotos.net Verify submissions If your list is full of mistyped and fake email addresses, your provider will notice your high proportion of bounce-backs. A bounce rate of more than 10% is not that improbable and can cause genuine, active addresses to start bouncing too. Too many mail-outs like this wreck your domain's reputation, and you can find your service curtailed or even your IP blacklisted. Including a code in the subscribe box of your website or blog to verify individual emails on submission means you won't lose a potential customer unnecessarily and you'll catch those duds before they ruin your list. Clean your lists Run a monthly batch email verification using a service like Atomic Mail Verifier or Brite Verify to clear out anything that's stopp