Sunday, July 29, 2012

Attending International Trade Shows for business trends



photo from the web
When starting a business whether on a small or large scale, the principal owner cannot just simply rely on what he knows about the product or service he intends to sell.  Meticulous researching and feasibility studies are needed before starting an enterprise.  Attending international trade shows can be of great help in learning and gathering information and ideas on the latest business trends. If you are destined to fly to Canada to attend trainings, conventions, seminars or attending trade exhibits, bringing the family along is a good idea, combining business and pleasure. Tagging the whole family along on a business trip can be affordable by availing reasonably priced flights to canada for airfares could be bought at sensible cost. As you scout for the most saleable product for your business in the showcase, your family can also enjoy roaming around the exhibit hall. Afterwards, you and your family can take pleasure to travel around utopian cities, pristine forests, snowy mountains, deserts, prairies, rain forests and long white beaches of Canada.


Being an entrepreneur, I will share you some important guidelines on how we get started on our trade.
·         A written guide business plan to start with will help map out how you will start and run your choice of business successfully.
·         Financing, preparing the needed monetary capital.
·         Going to trade shows, local or international can help you choose the most viable and profit making product to sell. Trade shows in general are equipped with different product presentations and opportunities organized by different competing companies.
·         Attending seminars and conventions will tender ideas on advertising, marketing and promotion techniques.
·         Choosing a friendly-customer location is one of the important aspects to consider in terms of a much faster return of investment.
·         Administering of important tools in marketing, advertising and promotions
·         Using business softwares  in organizing and managing reports, accounting and inventory.
·         Securing legal business permits.

It is recommended to personally handle and constantly monitor your business operations or hire a trusted assistant who can do the job for you.  A big or small business has ups and downs, the risk of bankruptcy or business closure is very much possible anytime if not handled well. Continuous product updates is needed as well as campaigns and advertising to reach the forecast on revenues and sales.

12 comments:

  1. I agree with your observations. However, may I add that you attend a trade show that is close to your passion so that the time and effort you invested in attending one will never go down the drain.

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  2. Feasibility studies are needed to find customer-friendly locations. I also agree that meticulous searching and study is needed in any business. Honestly, we missed that. May be it's the reason why we got bankrupt. :(

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  3. I love going to expos and trade shows like these. Its really nice to learn from those executives in the area. Hearing their advices, learnings, I always go home with so much knowledge shared by them. 

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  4. I also love joining events like this, it will give us the privilege of knowing what's hot and whats not

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  5. Trade shows are a great way to get ideas on a business that you'd like to start. But as with anything, it is always important to do some research to check its feasibility in the long run.

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  6. Attending trade shows is one way to locate new customers and clients and also get an idea of the competition.

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  7. I have attended a trade show in Tektite when I was still working. I like attending one because I get to know a lot of products and new companies. :)

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  8. Part of my job is to discuss international trade shows with business management undergrads. I enjoy the theory a lot. Observing the practice is such fun too. Those are good sensible guideline. Tanks for sharing them.

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  9. I meant guidelines. Sorry.

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  10. I'm more of a bridal fair, auto show,  comics, cosplay fair attendant! :D But I won't say no to a trade fair if situation calls for it...doing so increases one's exposure to the in and outs of stuff.

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  11. We have family friends who usually join international trade shows, and it's really helpful in networking and gaining potential clients especially if you're in the field of exporting products.

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  12. Good tips. I think securing permits should be on the top of the list When starting as entrepreneur.

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